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Roofing — Lead Follow-Up

After a Storm, the First Roofer
to Respond Gets the Job.

Storm damage creates a surge of leads. Homeowners are stressed, filing insurance claims, and calling every roofer on the first page. The first company to respond with a professional message and a booked inspection wins — before any price is discussed. Polemica responds to every lead in 60 seconds, every time.

80%

Of roofing jobs go to the first contractor to confirm an inspection

Price comes second. Being first comes first.

11×

More leads converted when response time is under 5 minutes

Roofing companies that respond fast win disproportionately.

48h

Average response time for roofing companies during storm season

Polemica responds in 60 seconds — storm or not.

Storm Surge Handling

From Lead Surge to Booked Inspections.

01

Trigger

Lead comes in (any source, any volume)

Action

AI responds to every single lead in 60 seconds — no queue

02

Trigger

Customer replies

Action

AI collects address, roof type, damage description, insurance carrier

03

Trigger

Inspection ready to book

Action

AI checks your schedule and offers available inspection slots

04

Trigger

No reply after 3 hours

Action

Follow-up sent: "We're still available — want to book a free inspection?"

05

Trigger

Inspection booked

Action

Customer receives confirmation, team notified with full job details

Without Polemica

  • 30 leads come in during a storm weekend
  • Team is overwhelmed, responses take 24–48 hours
  • 22 of those leads have already booked with faster competitors
  • You follow up on 8 remaining leads, book 3
  • Revenue captured: 10% of potential

With Polemica

  • 30 leads come in during a storm weekend
  • All 30 receive a response in under 60 seconds
  • AI qualifies all 30 and offers inspection slots
  • 22 book immediately, 5 more follow up later
  • Revenue captured: 90% of potential — while your team sleeps

Be the First Roofer to Respond. Every Time.

Book a demo. We'll show you how Polemica handles a roofing lead surge with zero delay.